Sony has launched the brand new Bravia 3 TV Series in India. The model comes in different screen sizes: 43-inch, 50-inch, 55-inch, 65-inch, 75-inch, and 85-inch. Interestingly, it is powered by the 4K HDR Processor X1, which is supposed to upscale non-4K video to near-4K resolution with 4K X-Reality PRO. The only Bravia 3 TV Series models currently on sale are the K-55S30 and K-65S30, which retail for Rs 93,990 and Rs 1.22 lakh, respectively. The costs of the other models (K-43S30, K-50S30, K-75S30, and K-85S30) in the series will be revealed soon. As for availability, you can purchase the new Sony Bravia 3 via Sony Centres, popular electronics retailers, and Indian e-commerce portals.
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The new TV series is compatible with Dolby Vision and Dolby Atmos. For a cinematic experience, Dolby Vision guarantees deeper blacks and vivid highlights, while Dolby Atmos provides a multidimensional sound that gives the impression that objects are moving overhead. The X-Balanced Speaker design maintains audio quality without detracting from the TV's elegant appearance.
Google TV, which offers access to over 4 lakh movies and TV shows as well as 10,000 apps and games, is included with the Bravia 3 series. More features like Google Kids' Profile, which provides a secure viewing environment for kids, are part of the intuitive UI. Moreover, users can operate the TV with voice commands thanks to Google Assistant's Hands-Free Voice Search feature, which improves accessibility and convenience.
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Apart from this, Sony Pictures offers a selection of its classic and recent blockbusters for streaming on SONY PICTURES CORE. Picture quality is similar to 4K UHD Blu-ray thanks to Pure Stream technology, which allows HDR movies to stream at up to 80 Mbps. The Bravia 3 series has features that improve the gaming experience by minimising lag and optimising HDR settings, such as Auto HDR Tone Mapping and Auto Game Mode. Access to gaming status, settings, and assist functions is made simple with the Game Menu feature.
80 per cent of the plastic used to make the Eco Remote is recycled, and the TV's Eco Dashboard optimises energy use. Sony has demonstrated its dedication to sustainability by reducing the overall weight and the size of the packaging by 15 per cent and 12 per cent, respectively.
